How Many Registered Users Does Facebook Have
Company Info
URL: https://www.facebook.com
Founded: 2004
CEO: Marker Zuckerberg
Headquarters: 1 Hacker Fashion, Menlo Park, California 94025
Employees: 71,970 full-time employees as of Feb 2022 (source)
Quick Facebook Statistics
Total Number of Monthly Active Users:
two.91 billion (source)
Last updated: 16/02/22
Total Number of Mobile Active Users:
2.75 billion (source)
Last updated: 28/06/21
Total Number of Desktop Agile Users:
1.7% of all Facebook users (source)
Last updated: 28/06/21
Full number of Mobile Daily Active Users:
1.59 billion (source)
Last updated: 28/06/21
Total Number of Daily Active Users:
1.93 billion (source)
Last updated: 16/02/22
Facebook Demographics
- 56% of Facebook users aremale person.
- 44% of Facebook users are female.
- The largest demographic group of Facebook users is between the ages of 25 and 35 years. xviii.viii% are male, and 12.8% of the population are female.
- Around seven-in-ten U.South. adults (69%) utilize Facebook.
- Seniors aged 65+ are the smallest demographic group on Facebook (4.viii%).
- 23.eight% of Facebook users are xviii-24 years of age.
- 82% of college graduates are on Facebook.
- 75% of online users with an income more than $75K are on Facebook.
- Almost 90% of Facebook's Daily Active Users Come from Outside the The states/Canada.
- The largest population on Facebook is from Republic of india with over 320 million users followed past 190 meg from the United states of america.
- Countries with over 100 million Facebook users include Bharat (320), the USA (190), Indonesia (140), and Brazil (130).
Number of active Facebook users per year
| Year | Number of agile users (In millions) |
| Q4 2010 | 608 |
| Q4 2011 | 845 |
| Q4 2012 | 1056 |
| Q4 2013 | 1228 |
| Q4 2014 | 1393 |
| Q4 2015 | 1591 |
| Q4 2016 | 1860 |
| Q4 2017 | 2129 |
| Q4 2018 | 2320 |
| Q4 2019 | 2498 |
| Q4 2020 | 2797 |
| Q4 2021 | 2912 |
Facebook Advertising Statistics
- Facebook has over 10 meg advertisers.
- For the full year 2021, Facebook advertizement impressions increased by 10% year-over-year and the average cost per ad increased by 24% year-over-yr.
- Facebook ad revenue in Q4 2021 was $32,639 1000000. In Q4 2020 it was $27,187 meg.
- 39.7% of Facebook's net ad revenue in the U.S comes from Instagram.
- A Facebook user clicks on 12 ads on average every month.
- 18.3% of U.S. adults made a purchase through Facebook in the final year.
- 75% of Facebook users visit a local business organization page at to the lowest degree one time every week.
- The average Cost Per Click (CPC) on Facebook ads is $1.72, while the average Click Through Charge per unit (CTR) is 0.nine%. The average conversion rate (CVR) is 9.21%.
Facebook Fiscal Statistics
- Facebook Q4 2021 acquirement was $32.639 million.
- Facebook Q4 2021 net income was $10.205 million.
- Facebook Q4 2021 advertising revenue was $32.639 1000000.
- Facebook 2021 revenue was $117.929 meg with a 3-eleven% year-over-year alter.
- Facebook 2021 net income was $39.370 million.
- Facebook 2021 advertising revenue was $934 million.
Facebook annual acquirement
| Year | Acquirement (In millions) |
| 2012 | 5089 |
| 2013 | 7872 |
| 2014 | 12466 |
| 2015 | 17928 |
| 2016 | 27638 |
| 2017 | 40653 |
| 2018 | 55838 |
| 2019 | 70697 |
| 2020 | 85965 |
| 2021 | 114934 |
Facebook usage statistics
- On average, users spend 34 minutes on Facebook every 24-hour interval.
- 81% of Facebook users only access the platform via mobile devices.
- Only 1.seven% of the full Facebook users access the platform using a laptop or estimator.
- 80.5% of mobile Facebook users use Android phones, only 14.3% are iOS users.
- 1.3 billion people use Facebook Messenger.
- Over 1.8 billion Facebook users take joined Groups.
Facebook Live Statistics
- In 2019, Facebook live had amounted to 35% of the unabridged platform usage.
- 1 out of every 5 videos on Facebook was a live stream in 2017.
- There were over 3.5 billion live feeds on Facebook towards the cease of 2018.
- 57% of U.S. social media users employ Facebook to share content.
- 46% of U.Southward. social media users use Facebook to spotter videos.
- Square blazon videos get 35% more viewership than landscape type videos.
- The interaction level of live videos is six times more than every bit compared to the traditional pre-loaded videos.
- Facebook live videos become more than ten times more response in terms of comments as compared to the pre-recorded videos.
- 76% broadcasters similar to employ Facebook live to cover an event.
- l million enterprises use Facebook alive.
Fun Facts
- Mark Zuckerberg'south starting time thought was Facemash, a site that allowed users to compare people's faces and pick 'who's hotter.'
- Zuckerberg'due south 2nd thought, 'TheFacebook,' was an online student directory for those at Havard.
- Facebook is the world'southward third virtually visited website.
- Only half of the total Facebook users tin can speak English.
- In that location are over 100 languages that you can choose from on Facebook.
- You can find out how much time you spend on Facebook by clicking on theMore thancard, then get toSettings & Privacy.There yous'll discoverYour Fourth dimensionon Facebook.
- In that location are more than 300,000 active bots on Messenger.
- Facebook turns 17 years onetime in 2021.
- 36% of people get news from Facebook.
- 45% of new-music seekers anile 35-54 find new music on Facebook.
- Travel photography was the most-discussed topic on Facebook in Q1 2021.
- 500 million people employ Facebook Stories daily.
- The largest Facebook Group is Evergreen Bangladesh, with 11.7 1000000 members.
- Facebook Dating has created more than ane.5 billion matches.
- 96.iii% of Facebook users utilize at least one other social media platform.
Facebook statistics (Editor's Choice)
1. How many people use Facebook?
There are 2.91 billion monthly active users on Facebook (Facebook, 2022).
Facebook'due south initial mantra was to bring the world together, and in the 17 years it has been operational, information technology non only achieved that simply likewise exploded in popularity.
Today, there are over 1.88 billion users visiting the platform daily. This includes other Facebook core products such as Instagram, WhatsApp, and Messenger.
Facebook first hit the i billion mark in October 2012 earlier crossing the two billion active user marker five years later in 2017.
2. Facebook was the second most downloaded app in 2020
Despite having been launched in 2004, Facebook remains one of the almost downloaded apps in the globe.
By the stop of 2020, just TikTok beat out Facebook in terms of the number of total downloads.
According to appfigures information, TikTok recorded more than 800 million new downloads globally on its flagship, lite, and regional versions in 2020. This marks a 43% increase from the previous year'due south figures that stood at 564 1000000 downloads.
3 other major Facebook-owned apps appeared on the listing: WhatsApp at the third position, Instagram quaternary, and Facebook Messenger in the sixth position.
Facebook has been a consequent contestant for the pinnacle 10 list for several years despite the archway of newer apps into the market place.
These figures signal how prevalent Facebook is in our day-to-twenty-four hour period lives.
3. In that location are more male Facebook users than females.
56% of the full Facebook audience is male, while only 44% identify as female (Facebook limits gender reporting to merely male or female person).
The largest demographic grouping of Facebook users is between the ages of 25 and 35 years. 18.8% are male, and 12.8% of the population are female person.
The only demographic grouping where there are more female person Facebook users than male users is 65+ years. Here, 2.3% of the full population is male compared to 2.half-dozen% for females.
Surprisingly, a 2020 variety report by Facebook indicated that at that place are more than male staff than females. According to the study, 63% of Facebook staff are men.
However, the company is working extra hard to increase diversity in its workforce equally the percentage of male employees continues to trend down compared to the rise of the female workforce.
For case, these numbers are more impressive considering the 69% of the male workforce population in 2014.
four. Bharat is the largest user base with the almost agile Facebook users.
India has the highest number of active Facebook users at 320 million (Statista, January 2021).
The United States comes second at 190 million users.
But Republic of indonesia (140 million) and Brazil (130 million) are the other countries in the earth to have over 100 million active Facebook users.
This deep penetration in other countries (particularly not-English speaking countries) can be attributed to the fact that there are 111 unlike languages supported on Facebook.
5. Facebook has a wide, highly engaged user base
With over two.80 billion monthly active users, Facebook is currently the world'southward largest social media platform (Facebook, 2021).
On average, Facebook users open the app at least viii times a day, with the boilerplate The states user spending at least 38 minutes a day on the app.
With about 69% of all adults being active Facebook users, this remains one of the apps with the biggest user base in the world and an increasingly engaged audience.
Out of at least 5 hours spent by US users on their apps daily, much of information technology is spent on Facebook. Facebook takes up xix% of the total time, which is approximately 57 minutes.
This is more than they spend on any other app, including music, video, shopping, among others.
Co-ordinate to a study on Statista, Facebook is the almost pop social media platform in terms of engagement in the United States.
In 2019, Facebook users spent an boilerplate of 769.sixteen minutes in a calendar month using the app. TikTok was the 2d-almost popular app at that fourth dimension, with its users spending at to the lowest degree 498.09 minutes every month using the app.
half dozen. What are Facebook'southward engagement and conversion rates?
Brands publish approximately 7.5 Facebook posts each solar day.
The media industry has the highest number of Facebook posts published at 53.5 per calendar week.
Sports teams and not-profits are also other high-publishing industries at 18.5 and 9.ii posts each week, respectively.
Nutrient and beverages are at the lower end at an average of 2.v per week. This brings the median to 5.5 posts per week across all industries on Facebook.
Beyond all these industries, the highest date rate on Facebook is 0.nineteen%, while the median is 0.08%.
Influencers (at 0.nineteen%) and sports teams (0.18%) take seen the highest date rates, while tech & software at 0.2% and media (0.05%) experience the least appointment rates.
As you tin can see, the number of posts shared does not direct bear on the engagement rates. The content being shared has a bigger impact on boosting your audience'due south engagement.
vii. What is the best time to mail on Facebook?
A lot of inquiry has been done to help decide the best times to mail on Facebook. However, even though nigh sources give out different answers, the bottom line remains the same: it all depends on what your brand is all nigh and who your target audience is.
According to Hubspot, the best time to mail service on Facebook during the week is at 9 A.M. This is also loosely translated to 8 A.M in some regions. This time would be ideal as this is when most people are checking on their social media platforms equally they commute to work.
According to a study by Sprout Social, Facebook posts perform improve on Wednesdays and worst on Sundays.
8. What is the nigh pop type of content on Facebook?
According to data from Statista on the 'Boilerplate Facebook page fan engagement with selected post types worldwide during 4th quarter 2020,' status posts accept the highest level of engagement with page fans at 0.19%.
Images remain the most popular form of content on Facebook, receiving date rates of 0.18% as videos trek closely backside at 0.13%. The least popular content type is link posts which only get 0.05% engagement rates.
9. How many marketers use Facebook?
160 meg businesses use Meta apps (Facebook, Instagram, Messenger or WhatsApp to reach customers) every month.
Unlike most other social media platforms similar SnapChat, LinkedIn, and TikTok, Facebook statistics indicate that the platform is ideal for all people (regardless of their age, gender, or financial status).
For instance, Snapchat and TikTok are more focused on the younger generation (Millennials and Gen Zs), while LinkedIn is ideal for working professionals.
On the other hand, Facebook is a platform that tin can be used by all ages, from boomers to Gen Zs. This makes information technology the holy grail for marketers that wish to annunciate products or services with a broad target audience demographic.
Furthermore, the CTR on Facebook is quite appealing compared to other social media platforms. The highest Click-through rate for Facebook is 1.61%, while the average is 0.9%.
Besides being able to reach their target audience, Facebook has made it easier for brands to interact with their customers as they enhance and build their relationships.
Likewise, Facebook has too put measures in place to make it easy for marketers to refine their marketing strategies to aid target the right audience.
Using Facebook every bit the preferred marketing platform allows marketers to save upward on fourth dimension and costs.
48% of Americans on social media users claim to get their news from such platforms. Out of the total number of those surveyed, a significant portion said to get their news from Facebook.
We are besides gradually shifting abroad from the simulated news era equally platforms such as Facebook have implemented new fact-checking policies to ensure that whatever is shared on the platform is correct and authentic and does not mislead other users.
Note: Please link back to omnicoreagency.com and this folio when you reference/quote the statistic.
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Source: https://www.omnicoreagency.com/facebook-statistics/
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